Guide

Add FAQ markup (FAQPage)

Hand the AI engines ready-made questions and answers they can quote.

Why it matters

AI answers are usually question-and-answer shaped. If you publish an FAQ with FAQPage markup, you're serving the engine your answers in exactly the format it works in — which makes you far easier to quote directly.

How to do it

1. 1Write 4–8 real questions your customers ask, with short, concrete answers.
2. 2Put them on a relevant page (your front page or a service page).
3. 3Add FAQPage markup (JSON-LD) containing each question and answer.
4. 4Keep the answers short and factual — not sales copy.

Common questions